CIMB-MAS co-branded credit card
KUALA LUMPUR: CIMB Group and Malaysia Airlines plan to launch a co-branded credit card, CIMB Enrich, later this year.
The card is MAS' first venture into cobranded credit cards.
“The co-branded card will offer a strong customer value proposition alternative for MAS' 600,000 Enrich members in Malaysia,'' CIMB said in a statement.
“CIMB Enrich will also seek to tap new members from frequent travelling Malaysians.''
CIMB Group chief executive officer Datuk Nazir Razak said: “The MAS and CIMB Bank co-branded card is a big leap forward in strengthening our value proposition to customers.
The card is MAS' first venture into cobranded credit cards.
“The co-branded card will offer a strong customer value proposition alternative for MAS' 600,000 Enrich members in Malaysia,'' CIMB said in a statement.
“CIMB Enrich will also seek to tap new members from frequent travelling Malaysians.''
CIMB Group chief executive officer Datuk Nazir Razak said: “The MAS and CIMB Bank co-branded card is a big leap forward in strengthening our value proposition to customers.
Read more at: CIMB-MAS co-branded credit card
posted by e-borneo.com @ 5:20 PM
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